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	<title>KQED QUEST &#187; offsets</title>
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		<title>Cashing in on Carbon</title>
		<link>http://science.kqed.org/quest/2008/01/24/cashing-in-on-carbon/</link>
		<comments>http://science.kqed.org/quest/2008/01/24/cashing-in-on-carbon/#comments</comments>
		<pubDate>Fri, 25 Jan 2008 02:18:57 +0000</pubDate>
		<dc:creator>Lauren Sommer</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[carbon]]></category>
		<category><![CDATA[carbon credits]]></category>
		<category><![CDATA[carbon footprint]]></category>
		<category><![CDATA[carbon market]]></category>
		<category><![CDATA[carbon neutral]]></category>
		<category><![CDATA[cows]]></category>
		<category><![CDATA[global warming]]></category>
		<category><![CDATA[greenhouse gas emissions]]></category>
		<category><![CDATA[kqed]]></category>
		<category><![CDATA[kqedquest]]></category>
		<category><![CDATA[methane]]></category>
		<category><![CDATA[offsets]]></category>
		<category><![CDATA[QUEST]]></category>
		<category><![CDATA[Science]]></category>

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		<description><![CDATA[When football fans tune in on Super Bowl Sunday next weekend, they'll be watching a greener Super Bowl, according to the NFL. Demand for carbon credits is booming, with companies from Dell Computer to Enterprise Rent-a-Car offering their customers offsets with their purchases. But critics are concerned that consumers don't know what they're buying &#8211; [...]]]></description>
			<content:encoded><![CDATA[<p><span class="left"><a href="http://science.kqed.org/quest/audio/view/740"><img src="http://science.kqed.org/quest/files/2008/01/radio2-16_carbon300.jpg" /></a></span>When football fans tune in on Super Bowl Sunday next weekend, they'll be watching a <a href="http://www.azcentral.com/arizonarepublic/news/articles/1225supergreen1225.html" target="_blank">greener Super Bowl</a>, according to the NFL. Demand for carbon credits is booming, with companies from Dell Computer to Enterprise Rent-a-Car offering their customers offsets with their purchases. But critics are concerned that consumers don't know what they're buying &#8211; or might not be getting what they're promised.</p>
<p>The <a href="http://blog.oup.com/2006/11/carbon_neutral_/" target="_blank">2006 Word of the Year</a> was "carbon netural" in the The New Oxford English Dictionary. But there's still a lot of <a href="http://www.treehugger.com/files/2007/12/ask_treehugger_28.php" target="_blank">debate about what it means</a>. Many people compare the U.S. carbon offset market to the Wild West. Since there is no regulation, how do you know what you're buying?</p>
<p>There are several guides to carbon offsets that have been created by non-profit organizations, designed to help the average consumer (<a href="http://science.kqed.org/quest/audio/view/740" target="_blank">see related resources</a>). But part of the problem is that many people are still debating what a carbon offset should be. And that's a debate that can be found in the blogosphere.</p>
<p>One place you can find it is on the <a href="http://gristmill.grist.org/" target="_blank">Grist.org blog</a> which has many bloggers writing about green issues. Forestry offset projects, which sell credits based on the fact that trees sequester&#8211;  or hold carbon dioxide, have come under fire. You can read about a few of the critiques <a href="http://gristmill.grist.org/story/2007/7/10/84942/4328" target="_blank">here</a>, <a href="http://grist.org/advice/ask/2007/01/22/planting/" target="_blank">here </a>and <a href="http://gristmill.grist.org/story/2007/7/3/132248/6182" target="_blank">here</a>.</p>
<p>Another blog, <a href="http://www.treehugger.com/" target="_blank">Treehugger.com</a>, has followed the issue as well. They posted <a href="http://www.treehugger.com/files/2006/03/survey_of_carbo.php" target="_blank">this comparison of offset providers</a> to help their readers do their homework and <a href="http://www.treehugger.com/files/2007/07/how-to-green-your-carbon-offsets.php" target="_blank">this more in depth guide</a> on the issues buyers should be aware of.</p>
<p>Of course, one of the earliest debates over offsets was whether <a href="http://www.guardian.co.uk/environment/2006/oct/18/green.guardiansocietysupplement" target="_blank">offsets would act as "indulgences"</a>, distracting consumers from making concrete changes in their lifestyles to reduce their carbon footprint.  Terrapass, one offset retailer, has tried to investigate this by surveying their customers. They found that the majority of them had <a href="http://www.terrapass.com/blog/posts/terrapass-custo" target="_blank">already had green habits</a>. Still, the <a href="http://www.nytimes.com/2007/02/20/business/worldbusiness/20carbon.html" target="_blank">virtues of offsets</a> are a matter of personal opinion.</p>
<p><span class="left"><a href="http://science.kqed.org/quest/audio/view/740"><img src="http://science.kqed.org/quest/files/images/radio_icon_light.gif" /></a></span>You may <a href="http://science.kqed.org/quest/audio/view/740"> listen to the "Cashing in on Carbon" radio report</a> online, as well as find additional links and resources.</p>
<p><span class="left"><img src="http://science.kqed.org/quest/files/imp/icon_lsommer.jpg" /></span><em><strong>Lauren Sommer</strong> is an Associate Media Producer for QUEST.</em></p>
<p><br clear="all" /></p>
<p class="geo"> latitude: <span class="latitude">37.325510</span>, longitude: <span class="longitude">-120.640341</span></p>
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	Tags: <a href="http://science.kqed.org/quest/tag/carbon/" title="carbon" rel="tag">carbon</a>, <a href="http://science.kqed.org/quest/tag/carbon-credits/" title="carbon credits" rel="tag">carbon credits</a>, <a href="http://science.kqed.org/quest/tag/carbon-footprint/" title="carbon footprint" rel="tag">carbon footprint</a>, <a href="http://science.kqed.org/quest/tag/carbon-market/" title="carbon market" rel="tag">carbon market</a>, <a href="http://science.kqed.org/quest/tag/carbon-neutral/" title="carbon neutral" rel="tag">carbon neutral</a>, <a href="http://science.kqed.org/quest/tag/cows/" title="cows" rel="tag">cows</a>, <a href="http://science.kqed.org/quest/tag/global-warming/" title="global warming" rel="tag">global warming</a>, <a href="http://science.kqed.org/quest/tag/greenhouse-gas-emissions/" title="greenhouse gas emissions" rel="tag">greenhouse gas emissions</a>, <a href="http://science.kqed.org/quest/tag/kqed/" title="kqed" rel="tag">kqed</a>, <a href="http://science.kqed.org/quest/tag/kqedquest/" title="kqedquest" rel="tag">kqedquest</a>, <a href="http://science.kqed.org/quest/tag/methane/" title="methane" rel="tag">methane</a>, <a href="http://science.kqed.org/quest/tag/offsets/" title="offsets" rel="tag">offsets</a>, <a href="http://science.kqed.org/quest/tag/quest/" title="QUEST" rel="tag">QUEST</a>, <a href="http://science.kqed.org/quest/tag/science/" title="Science" rel="tag">Science</a><br />
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